After a decade in social media, he finally has a website. Will it deliver?
JOEY
Gillespie
Expertise
Social Media Strategy
Social Listening & Insights
Creative Workflows
Community Building
Asset Creation
Brand Voice Development
Paid & Influencer Strategy
Team Leadership
Photography & Retouching
Graphic Design & Copywriting
Video Production & Editing
Tools
Adobe Creative Suite
Figma / Figma Weave
Google Analytics
Sprout / Brandwatch / Hootsuite
Meta Business Suite
Canva
Excel & PowerPoint
Gemini / Claude / Perplexity / GPT
CapCut
Semrush
Frame.io / Asset Management
Industries
Sports & Athletes
Music & Entertainment
Tech
Cannabis
Media & Publishing
Consumer Brands
Collectibles
Luxury Interiors
Nonprofits
Health & Wellness
Over the past decade I've built and led social programs for startups, legacy brands, and cultural icons.
I've worked with small B2B brands, online DTC brands, tasty CPG brands and a few SMB brands. I've run socials for Tom Brady's startup Autograph, festivals like Coachella, and family-safety tech company Life360.
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I do my best work with teams that move fast, trust their creative leads, and understand that social is a brand's most honest channel.
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I think the best social brands borrow from everything except competitors (with one or two exceptions). I bring a discerning eye to everything I do, and I hold myself to a higher standard than others hold of me.
Every stop has taught me the same thing: the best social media output happens when strategy, creative, and community speak the same language.
I love taking pictures. I love morning espresso. I love my two dogs. I love my evening coffee. I love Paris. I love the Dodgers. I love Wes Anderson movies. I love my fiance.
(Almost) Comprehensive List of Clients Worked With (Random Order)
Life360
DMF Luxury
Tom Brady
Tiger Woods
Wayne Gretzky
Tony Hawk
Rob Gronkowski
Simone Biles
Derek Jeter
Usain Bolt
Rafael Nadal
Justin Herbert
Sabrina Ionescu
Collin Morikawa
Naomi Osaka
Lionsgate
James Harden
SLAM Magazine
Indianapolis Motor Speedway
IndyCar
Team Penske
ESPN
Top Rank Boxing
Jim Gray
Dale Earnhardt Jr.
AEG
The Weeknd & Billboard
American Flag Football League
The Smashing Pumpkins
HQ Trivia
Dhani Harrison
ByAlexander
The Emerald Cup
Republic Records
The Artists Den
The Chicks
Splash House
Amazon Music
Camp Flog Gnaw
CHVRCHES
Coachella
Foster The People